"American, Danish, and Australian Idols? International Franchising of Television Formats in the Absence of Copyright"
Considered an expert in the intellectual property law field, Martin Kretschmer will present his research on the international franchising of television formats such as "American Idol." This is the second of two different lectures featuring Kretschmer, who is the professor of information jurisprudence and director of the Centre for Intellectual Property Policy & Management at Bournemouth University, U.K. The first lecture will take place April 6.